Résumé
The full track record.
Three years of shipping web and mobile products across agency and in-house teams, owning end-to-end flows for international clients in the UK, France, Spain, and Canada.
Professional summary
Product designer with 3+ years of professional experience shipping web and mobile products across agency and in-house companies. A track record of owning end-to-end product flows for international clients across the UK, France, Spain, and Canada. Comfortable working in cross-functional teams alongside stakeholders, developers, and designers; known for translating ambiguous briefs into structured, scalable design decisions backed by research and data.
Experience
Product Designer · Fixed-term
Balto · Remote
Jun 2025 – Dec 2025
- Owned the end-to-end design of the "subscription merge flow" to address conflicting user account states, from problem definition and user research through high-fidelity UI and developer handoff.
- Contributed to the design of the customer portal launched to markets in Spain and France, collaborating directly with the product and engineering teams to ensure implementation fidelity.
- Operated within an agile team structure, working closely with product, engineering, and data teams to align design decisions with technical constraints and business objectives.
UX/UI Designer
Makata Studio · Colombia
May 2023 – Jun 2025
- Designed 5+ digital products from zero to launch for international clients across the UK, France, Spain, and Canada, owning the full design lifecycle from discovery and user flows through high-fidelity UI and delivery.
- Built design systems from scratch on products that lacked structured components, eliminating per-screen component updates and reducing design-to-development rework cycles across multiple projects.
- Managed up to 3 simultaneous client projects, maintaining quality and delivery pace across each engagement.
- Validated design decisions through usability testing, A/B testing, and data analysis, using findings to optimize conversion-critical flows.
- Collaborated with Shopify-based platforms on e-commerce projects, adapting UI components to platform constraints without sacrificing UX quality.
UX Customer Journey Specialist
Adecco Colombia · Colombia
May 2022 – Feb 2023
- Redesigned the chatbot interaction flow, reducing error rate by 20% and improving response clarity for end users.
- Analyzed Salesforce and Google Analytics data to identify drop-off points across the customer journey, surfacing conversion opportunities that informed design priorities.
- Defined user archetypes and journey maps that contributed directly to improvements in lead acquisition and conversion flows.
- Designed wireframes and prototypes aligned with Adecco's global brand guidelines, supporting digital experience standardization across markets.
Design Intern
Inorca Seating · Santiago de Cali, Colombia
Sep 2021 – Mar 2022
- Supported improvements to assembly manuals and product documentation, increasing clarity and reducing customer support requests.
Education
Bachelor's Degree in Industrial Design
Universidad Icesi · Santiago de Cali, Colombia
Feb 2022
Certifications
Common Design Patterns
Uxcel
Feb 2026
UI Components I
Uxcel
Dec 2025
UX Design Foundations
Uxcel
Feb 2025
EF SET English Certificate · 75/100 (C2 Proficient)
EF SET
Mar 2023
UI/UX Design with Figma: 5+ Real World Projects
Udemy
Feb 2023
Introduction to UI and UX Design Course
Codecademy
Feb 2023
Become Apro Player: Breaking minds to develop digital products
Apro
May 2022
Skills
Design & UX
User ResearchJourney MappingInformation ArchitectureWireframingPrototypingInteraction DesignUsabilityAccessibilityWCAGDesign SystemsComponent LibrariesResponsive DesignDeveloper HandoffTypographyVisual DesignScrumKanban
Business, data & optimization
Google AnalyticsA/B TestingConversion OptimizationSalesforceData-informed Design